- Why are more and more gamblers sponsoring sports in general?
There are many reasons why casinos like Yukon Gold Casino Avis and sports betting sites partner with the sports industry in general. Over the past few decades, with the rise of the Internet and digital television, sports competitions and contests have become very popular around the world. National championships are not exclusive to the countries where they are held, the clubs are getting better and better known. For example, the NBA, which was almost inaccessible in Asian and African countries for a long time, is today widely broadcast via DTT and rebroadcast on the Internet.
Thus, sports are a great way for gambling platforms to gain instant exposure through advertising. Of course, by sponsoring clubs and leagues, top online casinos and sports betting sites have the right to display their logos and names on players’ jerseys and club stadiums. The sport is more known worldwide and it will also popularize the gambling actors which is a godsend for them. By way of illustration, the BWin site has been sponsoring the Spanish club Real Madrid for a long time, which all the fans of the Madrid club in the world have come to know themselves.
But getting closer to the world of sports is also an opportunity to get to know each discipline better and provide accurate statistics for sports betting. Of course, most current platforms have an online casino branch and another that deals with sports betting. With detailed information about each event and match, sites can better meet punters’ expectations in terms of betting offers and statistics.
- Which gambling sites are known as NBA sponsors today?
Although gambling has long been banned in the United States, laws and regulations in the online betting and casino industry have become more relaxed in recent years. Thus, actors in this sector are gradually starting to get involved in the top sports in the USA, especially the NBA.
With this type of partnership approved, several platforms have become official partners of the NBA, such as FanDuel, DraftKings, MGM Resorts, The Stars Group, Bally, and The Score. All of these companies invest millions of dollars into the American Basketball League so that it maintains its status as the best professional basketball competition in the world.
DraftKings and Fanduel began working with the NBA as the league’s official sports betting partners in November 2021. The NBA has signed a multi-year deal between the two major players, giving them access to highly accurate statistics about the league’s matches and teams. But these two platforms aren’t their first collaborations with the NBA. Beginning in 2019, Draftings is the exclusive provider of NBA BetStream, a mission focused NBA betting service on the NBA League Pass service and the NBA TV app. Likewise, FanDuel has been an announcer for the NBA since 2014.
Meanwhile, Bali Bet is the latest platform to enter into a sports betting partnership with the NBA. This agreement gives Bally Bet access to team statistics and match information to provide highly detailed data to punters.
- What are the NBA’s benefits of participating gambling sites?
If the NBA agrees to partner with gambling companies, it is because the league will gain undeniable benefits. But the NBA’s main interest in this partnership is above all the financial contributions the casino and sports betting industry makes to them.
Indeed, by becoming official partners and sponsors of the American Basketball League, the organizations undertake to provide millions of dollars in financial support to the clubs and the league. This amount will be used in different ways, but overall, it will allow the NBA to cover various charges related to its proper operation during the season or post-season.
- What limitations would this association have?
Unfortunately, partnerships with gambling companies are being questioned by many institutions, including the governments of many countries. Lately, this controversy has been most felt at the football level. Indeed, the sponsorship of online casino and sports betting sites has increased in recent years for the benefit of European clubs, especially Italian, English and French.
In the face of this growth, many observers have raised the implications it may have on young people. Because sports are primarily entertainment, associating them with gambling can lead children and teenagers to the dangers of betting.
Then, another limitation lies in the ability of casinos and sports betting sites to finance the NBA. In other words, the financial contribution of this industry is much less than that of the big multinational brands. As a result, it is necessary to associate several gambling companies at the same time in order to find significant resources in the long run.
- Finally, is it a good idea for casinos to sponsor the NBA playoffs?
In the end, it might not be such a bad idea from a financial perspective. Such sponsorship would allow the playoffs to find a significant boost in funds that cover a portion of the costs incurred by the league in the organization of conference competitions and the NBA Finals.
But the visibility of these types of sponsors should be limited so as not to influence the youth too much. We all know that millions of boys and girls around the world are die-hard fans of the NBA and look to the sport for inspiration in their lives. Therefore, it is wise not to immerse them too much in the world of gambling.